About

b. 1986, HK.

 

CLIENTS :

MGM
HBO
Apple TV+
Netflix
BBC
Sky One
ITV
Doctor Martens
Nike
Puma
Lego

 

With over a decade of experience in graphic design and art direction, I bring a versatile skill set honed across branding, media, and entertainment. My ability to craft a wide range of design materials—quickly, creatively, and with precision—was instrumental to my early success in fast-paced TV and film productions. I thrive in dynamic environments and enjoy working on projects that span diverse styles, historical periods, and cultural aesthetics.

I’ve led design teams with a focus on collaboration, encouraging strong creative output and helping team members grow into their strengths. While I enjoy guiding the creative process and getting the best out of a team, I also value stepping back and contributing as part of the crew when the project calls for it. I’m a deep diver when it comes to research—whether it’s understanding a brand’s history, a period’s visual language, or a cultural context, I love uncovering insights that elevate the work.

My art department experience often involves rapid turnaround, crafting multiple brand identities and design assets in a single day. I’ve also led rebranding efforts that helped clients uncover and express their unique positioning. Deck design is a particular passion of mine, and I’ve created presentation materials for brands such as LEGO, Dr. Martens, Nike, and more.

Currently, I’m focused on conscious branding projects and commercial campaigns, but I remain open to exciting new opportunities.