Client; Ticketmaster
Project; Campaign
My role; Art Direction & Rollout
Ticketmaster is one of the ticketing leaders of global events. From fans of Swan Lake to tennis and music festivals, the clientele is varied. To engage with the gifting audience I brought forward the ideal present through a world of experience, unlocked by a Ticketmaster gift card. I helped roll out the design in which a key is part of an object related to the gift event. Imaginatively capitalising on the open potential gift cards can bring.
