Client; The Bridgwater Way
Project; Campaign
My role; Design
The Bridgwater Way encourages the people of Bridgwater to use their bikes instead of driving. My event artwork represents the spirit of community by having bold but inviting designs to make people want to join in. A vintage look and feel to bring back the nostalgia of leisure and youth to a commute to work. Family events had eye-catching colours for young children to enjoy.