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ITV's The Bay

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Client; ITV
Project; Television Series (Post Production)
My role; Lead Graphic Designer

 

 

Crime drama based in Morecambe. Graphics and illustrations were made to fit the sometimes outdated but diverse community found in seaside towns with a sightly charming Martin Parr twist. Artwork was created to suit a range of character backgrounds. Higher end graphics were made for the main family of lawyers who visited such places as Art Deco hotels and upmarket supermarkets, craft beers for a troubled high ranking Detective Inspector, a gambling shop for a return of an ex boyfriend with money issues, and general cafes and restaurants that had the town’s cultural interests and identity dressed into their businesses. Child protection services also required artwork, as did an ever moving police station under an ongoing investigation.

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